Carnival Cruise Line’s partnered with Starboard Cruise Services, a cruise retailer, and LVMH Moët Hennessy firm to launch first-at-sea manufacturers and new, experiential retail ideas aboard the Carnival Celebration.
“We’ve developed, designed, and curated engaging retail offerings, including many first-at-sea launches as well as sustainable brands and products that exemplify inclusivity for Carnival Celebration,” stated Lisa Bauer, Starboard’s president and CEO.
“Bringing Carnival’s brand to life, Starboard delivers an exciting assortment of Carnival-branded merchandise with a really fun in-store experience – a perfect tribute to our 30-year partnership.”
The retail aboard the Carnival Celebration was catered to the ship’s surroundings with custom-made merchandise and leisure experiences, in accordance with a press launch.
“Carnival’s 50th birthday was the perfect occasion to level up our retail offerings and refresh what our guests have come to expect from our ships,” stated Jeremy Schiller, vice chairman of retail operations for Carnival Cruise Line.
“Our long-term partnership with Starboard continues to deliver groundbreaking retail concepts that have fundamentally improved cruisers’ vacation journey.”
The Carnival Celebration will function:
- Interactive Floor Experience. Located in The Carnival Store on Deck 8, this can provide an experiential exercise the place an interactive retail set up modifications as visitors stroll over it.
- Fun launches. Guests will have the ability to discover new manufacturers together with ICONIC London, Ariana Grande’s fragrances and watches akin to Swiss and Cuervo & Sobrinos.
- Luxury Vintage Retail. A devoted classic boutique aboard the ship selling accountable trend.
- Carnival-Themed retail Collections. Special collections to have fun Carnival’s fiftieth birthday.
The Carnival Celebration began its inaugural Caribbean season in November. The ship is crusing six-to-eight-night voyages year-round from PortMiami with calls within the Eastern and Western Caribbean, akin to Cozumel, Costa Maya, Amber Cove, San Juan, Grand Turk and extra.