Celebrity Cruises introduced at this time that business veteran Katina Athanasiou will be a part of the model as Vice President of Sales, the Americas, efficient Jan. 3, 2023. In this function, she is answerable for driving the gross sales technique throughout commerce reserving channels within the Americas, together with Field Sales, National Accounts, Inside Sales, LATAM Sales, Sales Communication, Training & Development, and Sales Support. She will report back to Dondra Ritzenthaler, senior vp of gross sales, The Americas, in line with a press launch.
With greater than 20 years within the business, Athanasiou brings a wealth of expertise to the Celebrity Cruises gross sales group, together with most lately serving as Senior Vice President, Sales at Silversea Cruises. Prior to that, she served as Chief Sales Officer for Norwegian Cruise Line Holdings, amongst quite a lot of different gross sales administration roles for the road’s manufacturers.
“Katina has a proven track record in the travel and hospitality industry, and she really understands how to drive business in the Americas,” stated Ritzenthaler. “Her experience and knowledge will be an invaluable asset as our fleet grows and offers a variety of options to sail to every continent.”
“Throughout my career, I’ve watched Celebrity grow as one of the most formidable travel brands and sales teams in the industry,” stated Athanasiou. “I’m incredibly honored and proud to now work with Dondra, the team and our partners to continue to launch the innovative Edge Series of ships, along with highlighting the truly unique relaxed luxury ‘resort at sea’ vacation experience only Celebrity provides.”
Athanasiou has a bachelor’s diploma in Business Communications from The Florida State University and is a member of CHIEF, a personal community targeted on connecting and supporting ladies government leaders.