Focusing on human-scale journey, BIT 2023 boosts the relaunch of journey

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Focusing on human-scale journey, BIT 2023 boosts the relaunch of journey


Italy is strongly current with areas and territorial realities, below the banner of sluggish journey, from climbing to beekeeping, historic parks to olive oil farm holidays.

MILAN – There is a need to journey once more, in Italy and around the globe. This is confirmed by the attendance of exhibitors at BIT 2023, on the Allianz MiCo in Milan from Sunday 12 February to Tuesday 14 February, reinforcing the enhance recorded in 2022. And that is additionally confirmed by business information.

According to January’s UNWTO Barometer, the variety of worldwide vacationers doubled in 2022 and is predicted to return to pre-pandemic ranges within the present 12 months. More than 900 million vacationers traveled overseas in 2022, double the quantity in 2021and accounting for about two-thirds (63%) of pre-pandemic journey. Europe stays among the many favourite locations for world vacationers and has already reached virtually 80% of pre-pandemic ranges, welcoming 585 million arrivals in 2022.

In this situation, Italy additionally stands out for its constructive development. Banca d’Italia notes that within the first 9 months of the 12 months the Bel Paese welcomed round 56 million vacationers from overseas, virtually double the quantity in 2021 (+94%), decreasing the hole to 26% in comparison with the pre-pandemic determine.

Italy is more and more extra people-friendly

This need shall be happy at BIT 2023 by each skilled operators (throughout the three-day occasion) and vacationers (solely on Sunday 12) in a real digital tour of the world, particularly when it comes to sustainable, acutely aware and sluggish experiences, and beginning exactly from Italy.

A vacation spent studying how one can make honey with an actual beekeeper, or collaborating within the olive harvest by taking dwelling a bottle along with your identify and surname on it, or discovering the properties of uncommon flowers and crops in historic gardens, are simply a number of the proposals for sluggish tourism from North to South.

Just to provide just a few examples, in Calabria you possibly can go strolling to find the stays of Ancient Greece within the trails round Isola Capo Rizzuto, whereas in Rotondella in Basilicata vacationers learn to make Pastizz’, the standard meat calzone, along with the native housewives. In Puglia you possibly can retrace the traditional Via Appia, a candidate for UNESCO World Heritage standing, and in Molise the Via di San Francesco. In Central Italy, the Marche and Umbria supply biking and mountain biking routes, whereas within the North, Friuli Venezia Giulia is relaunching 5 paths – together with the traditional Romea Road – and Lombardy is specializing in the mountains with a renewed supply of small motels and non-hotel services.

Equally interesting proposals come from Abruzzo, Campania, Emilia-Romagna, Liguria, Piedmont, Tuscany, Sardinia, Sicily and Veneto, in addition to from cities and municipalities similar to Abbiategrasso, Caposele, Cefalù, La Maddalena, Macerata, Magenta or consortia and different entities together with Best of Western Sicily, the UNPLI Lombardy Regional Committee, or the Pollino and Aspromonte nationwide parks.

A world of sustainable and accountable journey

Operators and vacationers who wish to cross borders will discover quite a lot of worldwide proposals for all distances and experiences within the Leisure space at BIT 2023.

In the quick to medium vary, distinctive historic heritages, marked by the assembly of cultures, are shut at hand in Sarajevo or Thessaloniki, with the remainder of Greece, or within the even nearer San Marino, whereas for another Croatia, one can set one’s sights on the pure wonders of the inside, maybe venturing into the close by mountains of Slovenia, the Carpathians, Romania or Moldavia. The good settings for alternating solar & sea with nature excursions shut by are Formentera, Ibiza and Gran Canaria or the very inexperienced Portugal. On the southern shore, Algeria presents a distinct perspective of the Mediterranean and the Sahara, together with the oases and distinctive landscapes of Egypt, Tunisia, Morocco, Palestine, the desert metropolis of Salt in Jordan, a UNESCO World Heritage website, the kaleidoscopic plunge of Israel and the rock church buildings of the Caucasus in Georgia or Armenia.

Nature, historical past and tradition are ready for individuals who are able to fly just a few further hours, for instance to Thailand the place you possibly can expertise an actual natural farm half-hour from the seaside in Pateng. On the Indian subcontinent, you possibly can cruise alongside the river by means of the luxurious nature of Kerala. Halfway to Africa, Mauritius stands out for its mixture of sea, landscapes and a number of cultures. On the continent, Senegal is likely one of the must-visit locations of the 12 months, from the pure parks of Sine Saloum to the good Lake Retba, together with Namibia with its unspoilt seashores and the unimaginable Kalahari desert with the half-buried “ghost town” of Kolmanskop.

On the opposite aspect of the world, rising presents within the Americas embrace the brand new entry Nicaragua with its rain forests that protect 7% of the world’s biodiversity, with neighboring Costa Rica, Ceará in Brazil with its emerald sea, forests and spectacular waterfalls, or Uruguay with trekking and horseback using within the pampas and photographic whaling safaris within the ocean, alongside sluggish vacation classics within the Southern Cone similar to Peru, Bolivia, Galapagos and Patagonia and locations suspended between wilderness and bustling metropolises, similar to Argentina. Further north, within the Caribbean, the tropical paradises of Cuba are additionally offered from a accountable perspective.

Supply chain gamers make a comeback

In the Tourism Collection the will to relaunch the sector is much more evident, with the arrival or reconfirmation of many large names among the many main business stakeholders. Of explicit be aware is the presence of carriers together with the debut, if not the return with a brand new look, of ITA Airways, which is presenting new connections, and the participation of worldwide firms together with Air Europa, Air India, Eva Air and Fly Dubai. Trenitalia, with its community of high-speed strains thought of among the many finest on the planet, and Trenord concerned in an in depth renewal strategy of regional transport in Lombardy, will even be current at BIT 2023.

The Tour Operator portfolio can be very wealthy, combining, as normal, large names with essentially the most attention-grabbing niches. The latter embrace proposals similar to Australis or Ave del Sol from Latin America, Nordic Unique Travel, D Travel or Whale2Sea from Europe; Shiruq, Mamberto, Rephouse, Compagnia del calm down in Italy. The high gamers gathered within the ASTOI Village embrace names similar to, Alidays, Alpitour, Costa Crociere, Eden Viaggi, Futura Vacanze, Gastaldi Holidays, Guiness Travel, Idee Per Viaggiare, Isola Azzurra Viaggi, Kel 12, Meridiano Viaggi, Naar, Nicolaus Tour, Ota Viaggi, Quality Group, Hotelturist-Th Resort, Turisanda, Veratour, Viaggi Del Mappamondo. Among the associations additionally value mentioning is FTO – Federazione Turismo Organizzato (Organized Tourism Federation).

In the hôtellerie part, the names of Belstay Hotel, Best Western Italia, Blu Hotels, GB Hotels, Geco, and Space Hotels, amongst others, stand out. To complement the Leisure half, one of the best of Business Travel shall be offered within the devoted MICE Village space, whereas the BeTech space will current the proposals for the digital transition of a number of the most attention-grabbing and dynamic firms within the sector.

Increasingly attentive vacationers want a tourism based mostly on environmentally pleasant standards and, on the identical time, ethically and socially honest therapy of native communities. Based on this conviction, BIT has additionally began the method of measuring the CO2 emissions ensuing from all phases of the occasion’s life cycle, by means of the LCA (Life-cycle Assessment) method, with the target of endeavor focused efficiency-boosting actions and decreasing the environmental impacts generated. The initiative, which is a part of the Group’s broader Sustainability Plan, confirms Fiera Milano’s dedication to make an energetic contribution to the occasion decarbonization course of, in step with the Global Net Carbon Zero Events initiative aims.

Tatiana is the information coordinator for TravelDailyNews Media Network (traveldailynews.gr, traveldailynews.com and traveldailynews.asia). Her function consists of monitoring the tons of of stories sources of TravelDailyNews Media Network and skimming crucial in line with our technique.

She holds a Bachelor’s diploma in Communication & Mass Media from Panteion University of Political & Social Studies of Athens and she or he has been editor and editor-in-chief in numerous financial magazines and newspapers.

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