Earlier this month, the Discover Dominica Authority participated within the Salon du Voyage et des Vacances held on the Palais des Congrès de Madiana, in Schoelcher, Martinique.
The Salon du Voyage et des Vacances is without doubt one of the largest shopper journey exhibits within the French West Indies. For the organizers of the occasion; the present returned after three years as a result of pandemic and was a powerful success. Since its inception in 1998, this journey present’s most important goal is to focus on provides and future provides of lodges, journey businesses, tour operators, tourism workplaces, and different tourism service suppliers to its public. Show organizers averaged over 50 taking part tourism service suppliers and 20,000 attendees to the three-day occasion.
“The French West Indies is a key source market for Dominica and it was important for us to be present. There was excitement for the offers and the interactive game with attendees which will allow us to build a relationship over time. On average we had 1500 visitors over the three days of the travel show to the Dominica booth and noted that this was one of the top locations (Martinique) to directly search and visit the main website in the corresponding period,” Ms. Kimberly King – Destination Marketing Manager.
