– The most biodiverse nation per sq. kilometer shall be current at FITUR 2023 with a delegation led by the Ministry of Trade, Industry and Tourism of Colombia, accompanied by ProfessionalColombia and 38 tour operators that promote sustainable tourism, regional promotion companies and an airline
– The stand will imitate the natural shapes of this Latin American nation’s pure panorama to underscore the vacation spot’s standing as a worldwide powerhouse of life and nature
Colombia will take part in one of many world’s most vital tourism occasions, FITUR, which can happen in Madrid, January 18-22, to reveal that the nation is synonymous with life. Colombia holds 10% of the planet’s biodiversity, ranks in first place for fowl, butterfly, and orchid species variety, and is the one nation in South America with coastlines bordering two oceans. Its pure vastness lays the muse for tourism-related merchandise that honor life, which shall be leveraged within the capital of Spain.
The natural structure of the stand will mimic nature via triangular giant format prints that can showcase Colombia’s sustainable locations, highlighting respect for native populations and the best way tourism boosts improvement. Visiting Colombia is like visiting six nations in a single. The six main tourism areas are the Great Colombian Caribbean, the Eastern Andes, the Western Andes, the Macizo area, the Pacific area, and the Amazon/Orinoco area.
These areas and their landscapes shall be proven on six screens, displaying their essential options and sights. In addition, details about the 4 indigenous peoples of the Sierra Nevada de Santa Marta: Kogui, Wiwa, Arhuaco and Kankuamo shall be projected as a result of just lately their ancestral system of information was acknowledged by Unesco as Intangible Cultural Heritage of Humanity.
Simultaneously, there shall be a cultural agenda together with Colombian artists and conventional delicacies sampling, such because the famend espresso grown by the National Federation of Coffee Growers.
The minister of Trade, Commerce and Tourism, Germán Umaña Mendoza, said that “the country is committed to a tourism industry that respects the natural life and local communities, and that also establishes standards for the contemplation, comprehension and conservation of its biodiversity as well as the cocreation, connection and conservation of its cultural expressions.”
Colombia has set its sights on a tourism sector that’s respectful of nature and native communities, that units requirements for watching, understanding, and preserving its biodiversity, in addition to for co-creation, connecting with and preserving its ancestral customs and cultural expressions. To this finish, a vacationer information handbook shall be launched throughout the truthful, bringing consideration to the Magdalena River and the Finding Encanto mini-series, in addition to a kitesurfing information developed by ProfessionalColombia and the Ministry of Trade, Industry and Tourism. In addition, 4 new artisan vacationer routes led by Artesanías de Colombia shall be introduced.
“Colombia will demonstrate that it is a great destination for international travelers during Fitur 2023, the first global event of the year for all tourism professionals. Our purpose in this edition is to have as a flag the internationalization of the territories and of the MSMEs of our country that offer unique and transformative experiences, which also contribute to the construction of peace in the regions. Sustainability will be our letter of introduction thanks to the commitment we have made to the country to protect and conserve our wealth,” defined Carmen Caballero, president of ProfessionalColombia.