Noora Haatainen, Helsinki Expo and Convention Centre: The energy of exhibitions and commerce gala’s in tourism

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Noora Haatainen, Helsinki Expo and Convention Centre: The energy of exhibitions and commerce gala’s in tourism


In the primary episode of Travel Insights, Mrs. Noora Haatainen, Business Manager on the Helsinki Expo and Convention Centre talks to Chryssa Skodra about ‘The power of exhibitions and trade fairs in tourism’.

Travel Insights was launched at the moment, January 18, 2023 stay from Finland and the most important journey honest in Northern Europe revealed on TravelDailyNews International. In this interview sequence, I’ve the possibility to interview thought leaders, professionals, lecturers and practitioners within the journey, tourism, aviation and hospitality industries. The interviews are streamed stay on TravelDailyNews International, on Youtube, Linkedin, Facebook and Twitter. for

In this primary episode, you may watch my interview with Mrs. Noora Haatainen, Business Manager on the Helsinki Expo and Convention Centre on the subject of ‘The power of exhibitions and trade fairs in tourism’.

Noora is main the groups liable for seven totally different occasions one in every of them being the Matka Nordic Travel Fair, which is the most important journey honest in Northern Europe.

It could also be gloomy exterior this time of yr in Helsinki, Finland but the Matka Nordic Travel Fair is a ray of sunshine and it’s been lengthy awaited for as it’s being organized after a three-year hiatus.

Noora Haatainen covers briefly the historical past of Matka the Nordic Travel Fair and what makes it distinctive, why ought to any firm or vacation spot exhibit at Matka Nordic Fair, what are the highest advantages for exhibitors and what makes this yr’s version Matka 2023 particular.

We stay in a society of technological advances, AI and the Metaverse. Are conventional methods of speaking about your product, service and enterprise corresponding to exhibitions and commerce reveals outdated? We talk about with Noora why commerce gala’s and exhibitions are extra essential in tourism now than ever earlier than.

Noora explains how the Matka Nordic Travel Fair co-creates the idea with its companions and the way the idea is developed yearly based mostly on the suggestions obtained.

Matka will not be just for B2B professionals to amass gross sales leads, benchmark the competitors and develop new partnerships and enterprise relationships, it additionally will increase the corporate’s or organisation’s model consciousness to the customers’ and travellers’ thoughts. Noora discusses what the advantages are for attendees visiting Matka Nordic Travel Fair.

Stay tuned each week on Wednesday to look at fascinating matters being analysed by main consultants. If you’ve gotten insights to share, please attain out to me to [email protected] and you possibly can be featured on Travel Insights!

Chryssa Skodra is a Finland-based journalist, a star interviewer, a podcaster, an award-winning blogger, a college lecturer and a public speaker. She holds a Bachelor’s in Communications and Media from Athens University and a Master’s in Arts Management from the celebrated Sibelius Academy.

She labored at highlight worldwide occasions such because the Athens 2004 Olympic Games and European Commission Conferences and Galas. She is keen about travelling, meals and occasions. On ‘Travel Insights’ she interviews influential and insightful thought-leaders and professionals from the tourism, aviation and hospitality industries.

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