Similar to Panama City, Bogota’s highest day of week occupancy in 2022 was on Wednesdays (at 62.4%).
BOGOTÁ – South America’s weekday lodge occupancy, a lead indicator of enterprise journey, is transferring nearer to pre-pandemic ranges, in line with the newest knowledge from STR that might be introduced on the SAHIC Hotel & Tourism Investment Forum.
Among key markets within the area, São Paulo has seen stronger occupancy restoration on weekends in comparison with weekdays, however shoulder days (Sunday and Thursday), which mix each enterprise and leisure journey, have been the very best performing days available in the market.
Panama City, however, noticed higher weekday efficiency with Wednesdays displaying the second-highest occupancy degree in 2022 (at 56.3%), solely barely behind Thursdays (56.6%). Sunday was the one day of the week to indicate occupancy under 50% in 2022 (at 47.3%).
Similar to Panama City, Bogota’s highest day of week occupancy in 2022 was on Wednesdays (at 62.4%).
“Leisure demand is no longer the main driver of recovery across the region,” mentioned Patricia Boo, STR’s senior director, Latin America. “We can see the return of business travel, not only through weekday performance, but by analyzing the shoulder days when, typically, ‘bleisure’ demand collapses. While the region’s hotel industry started the year with double-digit occupancy declines from 2019 during shoulder days, the last half of the year brought two months of growth (September and November) and closed the year just 1% below the pre-pandemic comparable.”
“In corporate cities where STR has a Forward STAR sample, we are seeing booking windows lengthening and occupancy on the books across 90-day periods coming in higher than what was seen the previous year,” mentioned Boo. “While slower to return, we can expect both business transient and group demand to continue on this recovery trajectory as events and meetings take place throughout the year.”
Vicky is the co-founder of TravelDailyNews Media Network the place she is the Editor-in Chief. She can be answerable for the every day operation and the monetary coverage. She holds a Bachelor’s diploma in Tourism Business Administration from the Technical University of Athens and a Master in Business Administration (MBA) from the University of Wales.
She has a few years of each educational and industrial expertise inside the journey business. She has written/edited quite a few articles in numerous tourism magazines.